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Chase Jarvis Shares How He Filmed an REI TV Commercial

December 28, 2011 Video No Comments

Written by: Charlie Borland

I have had the pleasure of meeting, drinking a round (or two), and teaching at the same venue in Dubai with Chase Jarvis. If you are not familiar with Chase, you should be as he is in many ways, an International ‘Phenom’ in the photography world.

Chase began his career as a adventure and ski photographer (as far as I know) and has become one of the hottest advertising photographers on the planet with an impressive client list. One of those clients is REI, the outdoor equipment and apparel company. Chase shoots photography and video production for REI and he recently posted the commercial and how he shot it in a series of posts on his blog. If you are expanding your services to include video you might enjoy these behind the scenes posts by Chase. Continue reading for links to the blog posts.


The 9th and last day of the shooting. With links to previous days.

The shot by shot breakdown and RC helicopter they hired for aerials.

And another commercial they shot for REI.

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Book on Video Production

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